Tracking your competitors in graphs allows you to visually compare your domain’s performance with theirs, providing actionable insights into ranking trends, traffic estimates, and other critical metrics.
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Steps to Track Competitors in Graphs:

1. Access Rank Tracker:

• Open the Rank Tracker section from your Zutrix dashboard.

• Select the relevant domain or project (e.g., amazon.com).

2. Add Competitors:

• Click the Manage Competitors button.

• Enter the competitor domains or use the Get Recommendations option.

• Save the competitors to see their data reflected in the graphs.

3. Toggle Competitors on Graphs:

• In the Ranking Performance graph:

• Each competitor’s name is listed above the graph (e.g., aboutamazon.com, shein.com).

• Click on a competitor’s name to show/hide their trend line in the graph.

4. Adjust the Date Range:

• Use the Last 7 Days or other time range filters to analyze performance over a specific period.

5. Key Metrics on the Graphs:

• Ranking Performance: See trends in ranking positions for selected competitors.

• Share of Voice (SOV): Analyze how much visibility your domain has compared to competitors.

• Traffic Estimate: Compare estimated organic traffic numbers.

Benefits of Tracking Competitors:

• Identify which competitors are gaining or losing ground in rankings.

• Detect keyword gaps where competitors are outperforming you.

• Adjust your strategy based on traffic trends or position shifts.

Pro Tips:

• Hover for Insights: Place your cursor over the graph points for exact ranking/traffic data on a specific date.

• Data Export: Use the Export feature to download the graph data for reports or presentations.

• Focus on Critical Competitors: Hide less relevant competitors for a cleaner, more focused view.

With Zutrix’s graph-based competitor tracking, you can make informed SEO decisions to stay ahead in your niche. If you have additional questions or need further assistance, let me know!