The Keyword Planner tool is designed to help users research and analyze keywords effectively while adhering to content guidelines. Below are the recommendations and best practices for using the tool:
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Best Practices for Using Keyword Planner

1. Follow Content Guidelines:

• Avoid using prohibited or sensitive terms that violate guidelines.

• Keywords should not contain offensive, explicit, or discriminatory content.

2. Keyword Structure:

• Ensure keywords are properly formatted without special characters (e.g., %, #, &).

• Use spaces or commas to separate multiple keywords.

3. Keyword Variation:

• Try alternative spellings or phrases if your original keyword fails to process.

• Simplify complex keywords by removing unnecessary modifiers.

4. Avoid Overlapping Queries:

• Avoid submitting the same keyword repeatedly in quick succession.

• Use filters or categories to refine your search instead of redundant searches.
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How to Troubleshoot Keyword Issues

• If you encounter the “Unable to Process Request” error:

• Ensure your keyword aligns with content policies.

• Double-check for invalid characters or formatting issues.

• Attempt variations of the keyword that may adhere to platform restrictions.
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Additional Notes

• For detailed keyword restrictions or guidelines, refer to the platform’s Keyword Guidelines Documentation.

• If the issue persists, consider reaching out to Support for assistance with specific queries.

These guidelines ensure that the tool remains accurate, user-friendly, and compliant with ethical standards for keyword research.